When an institution embraces innovation and entrepreneurship, its image should be modern and versatile. That was our work with UTEC.
The goal of UTEC is to see engineering as a key factor in driving real change in the world we live in. UTEC fosters ingenuity, innovation, and entrepreneurship. However, its brand identity did not reflect that versatility or its cutting-edge approach. Therefore, we created an attractive identity for the target audience that reflected values of modernity and cutting edge technology. Now, UTEC is an institution immersed in the contemporary world and engages with the new generations.