Octo Denim Co.’s proposal is innovative both in its product and its business model. We reflected that in their logo and visual identity.

Octo Denim Co. is a company that produces and sells high-quality, excellently designed garments online at a reasonable price. We decided to represent the brand by choosing the number eight as the logo, also alluding to the symbol of infinity. This approach allowed us to convey durability and resilience with a fresh, youthful, and cool language.