{"id":1247,"date":"2023-05-09T19:01:14","date_gmt":"2023-05-10T00:01:14","guid":{"rendered":"https:\/\/partners.pe\/portafolio\/urban-canvas\/"},"modified":"2023-05-24T23:23:38","modified_gmt":"2023-05-25T04:23:38","slug":"urban-canvas","status":"publish","type":"portafolio","link":"https:\/\/partners.pe\/en\/portafolio\/urban-canvas\/","title":{"rendered":"Urban canvas"},"content":{"rendered":"\n
Adidas<\/a><\/div>\n\n

Urban canvas<\/h2>\n\n
Design<\/a><\/div><\/div><\/div>\n\n
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Adidas partnered with our Creative Director, Goster, to work on a unique project: creating a fresh design for the classic ZX Flux model.<\/strong> <\/strong><\/p>\n\n\n\n

Goster encountered a unique challenge: to use the shoe as a canvas that captures the movement of the city After exploring Bogot\u00e1 and getting to know it with the help of local artists, he was inspired by the city\u2019s transportation system. More specifically, by its popular lettering, which is now practically obsolete, but whose references had not completely disappeared from the city\u2019s imagination The result was a fusion of sport and art that showcased the brand\u2019s commitment to innovation and creativity. <\/p>\n\n\n\n

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